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SMS for Medical Appointments

Medical and Dental facilities across the country are using text message appointment reminders as a tool to improve missed appointments and lower costs.

According to a recent study by the University of Washington, Department of Psychology, SMS reminders show great promise for use across the broad scope of health care services. This review found SMS reminders are highly effective as both appointment and medical compliance reminders.

Highlights from the study include:

  • A systematic review of SMS reminders in health care delivery was conducted.
  • SMS reminders helped increase appointment attendance and medication adherence.
  • SMS reminders are helpful in shaping behavior across a spectrum of health care issues.
  • SMS reminders may help promote healthy behaviors.

The study further goes on to add:

“The findings for the use of SMS reminders in health care treatment are very promising. A rapidly increasing body of literature on SMS reminders demonstrates the value of using SMS reminders. The results indicate SMS reminders provide an inexpensive, easily implemented, and automatable method to help increase medical compliance and improve appointment attendance.”

And, according to a recent study by Children’s Hospital, University Hospitals Cleveland Medical Center, Cleveland, OH …

“Text message reminders are an effective way to improve rate of attendance at an urban pediatric resident clinic with high no-show rates. This promising and modern technology represents an underutilized resource in primary care that will improve appointment adherence and potentially enhance patient care.”

Did you know …

  • 70% of U.S. consumers appreciate getting texts or emails from healthcare providers. (Loyalty 360)
  • Text messages have a 98% open rate, while email has only a 20% open rate. (Mobile Marketing Watch)
  • Text messaging has a 45% response rate, while email only has a 6% response rate. (Velocify)